L Squared Responsible Disclosure Policy

Last modified February 20, 2024

L Squared Digital Signage (“L Squared”, “we”, “us”, “our”) believes in transparency about the Processing of Personal Data (collection; access; hosting; processing and sharing). This policy provides information about how and when we use cookies to Process Personal Data. Our Privacy Notice includes additional details about the Processing of Personal Data through other means than Cookies.

What is a cookie?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. They are unique to your account or your browser. Session-based cookies last only while your browser is open and are automatically deleted when you close your browser. Persistent cookies last until you or your browser delete them or until they expire. It is therefore clear that Persistent cookies are likely to collect information about your actions over your browser not only during one session use but (potentially) over several days; this falls under the category of “Profiling.”

Does L Squared use cookies?
Yes. We use cookies and similar technologies like single-pixel gifs and web beacons, which consist of automated forms for Processing your Personal Data. We use both session-based and persistent cookies. We set and access cookies on the domains operated by L Squared and its corporate affiliates (collectively, the “Sites”). In addition, we use third-party cookies, such as Google Analytics, social media analytics and HubSpot.

How is L Squared using cookies?
Some cookies are associated with your account and personal information to remember that you are logged in and which workspaces you are logged into. Other cookies are not tied to your account but are unique and allow us to carry out analytics and customization, among other similar things.

Cookies can be used to recognize you when you visit a Site or use our Services, remember your preferences, and give you a personalized experience that is consistent with your settings. Cookies also make your interactions faster. You can learn more about the cookies we use on our cookie management tool. These cookies include:

  • Strictly Necessary Cookies: These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but that will cause some parts of the site to not work. These cookies do not store any Personal Data.

    This includes preferences, features, and services’ cookies which denote which language you prefer and what your communications preferences are. They can help fill out forms on our Sites more easily. They also provide you with features, insights, and customized content.

  • Marketing Cookies: L Squared may use these cookies to help deliver marketing campaigns and track their performance (e.g., a user visited LSquared.com and then filled in a form). Similarly, our partners may use cookies to provide us with information about your interactions with their services, however, the use of those third-party cookies would be subject to the service provider’s policies. Users and visitors alike may disable these cookies via our Cookie Management Tool.

  • Performance, Analytics, and Research: These cookies help L Squared learn how well the Sites and Services perform. We also use cookies to understand, improve, and research products, features, and services. Users and visitors alike may disable these cookies via our Cookie Management Tool.

What third-party cookies do L Squared use?
You can find a list of the third-party cookies that we use on our sites along with other relevant information in the Cookie Management Tool on our website.

When using our website, you may be directed to other websites for such activities as surveys, to make payments, for job applications, and to view content hosted on those sites such as an
embedded video or news article. These websites may use their own cookies. We do not have control over the placement of cookies by other websites you visit, even if you are directed to them from our website; therefore, you should be assessing the information on cookies on such websites and then deciding how to proceed.

How are cookies used for advertising purposes?
Cookies and other ad technology such as beacons, pixels, and tags help L Squared market more effectively to users that may be interested in the Services. They also help with aggregated auditing, research, and reporting.

What can you do if you do not want cookies to be set or want them to be removed?
You have the right to decide whether to accept or reject cookies. You have the option to disable and delete cookies or categories of cookies that may not be necessary for the basic functionality of our website through our Cookie Management Tool. Please note, that blocking categories may impact your experience on our website. Strictly necessary cookies cannot be rejected as they are necessary to provide you with services. You may access the Cookie Management Tool at any time in the footer of our website.

Additionally, you may disable Cookies through your browser. To disable cookies through your browser, follow the instructions usually located within the “Help,” “Tools” or “Edit” menus in your browser. Please note that disabling a cookie or category of cookies does not delete the cookie from your browser unless manually completed through your browser function.

Collection of your data from our analytics cookies can be deleted.

NOTE: If cookies are deleted, the information collected prior to the preference change may still be used.

However, we will stop using the disabled cookie to collect any further information from your user experience. For our marketing cookie, when a user opts out of tracking, a new cookie is placed to prevent users from being tracked.

Does L Squared respond to Do Not Track Signals?
The Sites and Services do not collect Personal Data about your online activities over time and across third-party websites or online services. Therefore, “do not track” signals transmitted from web browsers do not apply to the Sites or Services, and L Squared does not alter any data collection and use practices upon receipt of such a signal.

How often is this Cookie Policy updated?
We may update this Cookie Policy occasionally to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore re-visit this Cookie Policy page regularly to stay informed about our use of cookies and related technologies.

The date at the top of this Cookie Policy indicates when it was last updated.

Where can I get further information?
If you have any questions about our use of cookies or other technologies, please email us at privacy@LSquared.com.