As 2023 draws to a close, we at L Squared are taking a moment to look back. This year was far from ordinary — it was a canvas woven with many achievements, milestones, and a few challenges along the way. Although there were many memorable moments, a few stand out as we walk down memory lane.
Here are the top 10 events that made our 2023 a truly memorable one!
1. Logo and website makeover
2023 wasn't just about turning the calendar pages; it was about turning heads with a transformative upgrade! One of the highlights this year is our logo and website makeover — a redefined visual identity with a purpose.
Beyond a graphic or a symbol, our new logo is a statement to resonate with our customers, and we’re delighted they loved it!
Coming to our new website, we believe it's not just a digital space but a strategic hub for all things digital signage. The new design is streamlined to be clean and user-friendly, mirroring the precision and seamlessness of our innovative solutions.
2. Enhanced SLA: Achieving a 4-Hour Response Time
At L Squared, we’re obsessed with customer success. This includes our commitment to delivering unparalleled support to our customers as quickly and efficiently as possible.
One of our biggest achievements this year was updating our Service Level Agreement (SLA) to a swift 4-hour response time. This means that whenever customers need assistance, we're dedicated to providing a thoughtful response within four hours. It's our way of ensuring that customers experience the highest level of service and support with us.
3. L Squared turned 16
Moving on to special dates, we celebrated L Squared’s Sweet 16 this year! We could not be more happy and honoured for the wonderful things we’ve accomplished in all these years. We send a special thanks to our fantastic L Squared team and loyal customers who’ve made all this possible!
This anniversary isn't just about marking the passage of time; it's about acknowledging 16 years of unyielding innovation, resilience, and determination to always serve our customers the absolute best.
4. SOC 2 Certification
This next win is a milestone we’re really proud of. In our efforts to ensure uncompromising security in our solutions, attaining the SOC 2 certification is a victory we celebrate proudly. This achievement isn’t just another badge to collect — but our commitment to fortify our clients' trust and safeguard data with the highest security standards.
The SOC 2 compliance signifies that our solutions meet the security criteria set by the American Institute of CPAs (AICPA) for managing customer data. This is to ensure the confidentiality, integrity, and availability of our services. This milestone reinforces our commitment to excellence that extends far beyond features and functionalities.
As we continue to scale to greater heights, we will continue to stay true to our goals of transforming digital communication and obsessing over customer success.
5. FedDev Grant and Ministry Visit
They say success is a series of small wins and we’re ecstatic to have celebrated one this year! L Squared was awarded $1.7 million by FedDev Ontario for our innovative solution in transforming digital communication for businesses.
We were delighted to host the FedDev officials at our Canada office earlier this year, in a celebration of this momentous achievement! With this generous contribution, we’re set to scale our platform to new heights, to serve and cater to customers across industries.
This achievement is a testament to the collective dedication of our team, the ingenuity of our solutions, the trust our partners place in us, and our commitment to excellence.
We acknowledge the support of the Government of Canada through the Federal Economic Development Agency for Southern Ontario.
6. Paying it Forward
At L Squared, we’re dedicated to building relationships beyond the boardroom. Our COO, Gregg (G2) Forsberg visited India this year to meet up with our India team.
With a commitment to truly transforming lives, our team gifted benches, tables, and school supplies to students at a local school in Indore, Madhya Pradesh.
The bonus? Warm hugs, cheerful faces & bright smiles. our hearts have never been fuller!
7. Lenovo E-store
On some exciting firsts, we proudly reflect on an exciting year of innovation and collaboration with Lenovo. Together, we collaborated on setting up an e-store at one of Lenovo's locations.
This collaboration seamlessly integrated our digital signage solution, the L Squared Hub, to create an immersive e-store experience, revolutionizing the way customers interact with Lenovo's products.
The synergy between our advanced software and Lenovo's stunning displays resulted in a dynamic digital shopping environment that captivated visitors with an immersive, engaging experience. As we close the chapter on this remarkable year, we look forward to continued advancements and mutually beneficial partnerships in the ever-evolving digital signage realm.
8. NRF 2023
Throwback to the National Retail Federation (NRF) 2023! We’re grateful to our solution partner, Lenovo, for sharing their fantastic booth with us.
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As one of the biggest retail trade shows, we had an action-packed weekend full of learning, interaction and discovery. From displaying how store owners use our innovative solutions to interacting with customers at the show, we had an incredible experience in the Big Apple! We hope to see you in the next one too!
9. Best Buy D2C Summit
This one’s a big one (if you ask us) and we’re so grateful to Best Buy for this opportunity! We attended the Best Buy D2C Summit, along with LG and Peerless, and had some massive wins at the event.
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The key highlights:
- Awarded the ‘Best Sales Training Vendor’ at the Best Buy D2C Summit
- Announced as the premier digital signage software platform for Best Buy Business
10. LG Toronto Live
As we’re nearing the end of the list, one of this year’s highlights was the LG Toronto Live. We were thrilled to support our solutions partner, LG, at the Toronto Live event. We always look forward to collaborating with our solutions partner, and this opportunity allowed us to showcase the effectiveness of dynamic software coupled with resilient hardware.
This event was also a great opportunity for our team to interact and exchange insights with other thought leaders in the digital signage industry!
Some major client milestones
- Successfully deployed extensive digital communication solutions across multiple locations for Canada Post.
- Implemented a comprehensive digital signage solution tailored for Shared Services Canada.
- Enabled high-quality live streaming capabilities for Michael Garron Hospital.
- Executed a large-scale deployment of digital signage solutions for Intel.
- Facilitated a significant project expansion in collaboration with Tractor Supply Company.
- Completed a strategic digital signage deployment for Arc’teryx at Yorkdale Mall.
With that, we’ve come to the end of this year’s roundup! As we look over this past year, we are extremely proud of everyone in our team.
As we gear up for the next chapter, we’re buzzing with excitement!
Bigger wins? You bet. Driving customer success? Absolutely. 2024, we’re ready to take you by storm!
