Unifying Campus Communication Across Departments and Buildings
How L Squared helped McMaster University replace disconnected legacy signage systems with one scalable communication platform.
McMaster University, established in 1887, is a globally recognized institution with multiple campuses, more than 36,000 students, and thousands of staff members. With communication needs spread across departments, buildings, and campus audiences, digital signage played an important role in keeping students, faculty, staff, and visitors informed.
Over time, however, McMaster’s digital signage environment became fragmented. Several legacy systems were in place, each managed by different departments and unable to communicate with one another. The administration needed a unified platform that could support departmental flexibility, simplify management, and integrate with critical emergency messaging.
L Squared delivered a cloud-based communication solution that replaced the disparate systems and gave McMaster a scalable platform for campus-wide communication.
Challenge & Solution
McMaster needed to consolidate multiple legacy systems without increasing administrative complexity or cost. Each department needed the ability to manage its own content, but the university also required centralized oversight, emergency messaging integration, and a simplified invoicing structure.
L Squared provided one platform that could serve all departmental communication needs while supporting future expansion. The solution replaced disconnected systems, integrated emergency messaging, and added 20 buildings to the digital signage infrastructure without increasing costs.
The Technology
The solution included:
- Cloud-based L Squared communication platform
- Department-level content management
- Emergency messaging integration
- Centralized administration and billing
- Scalable infrastructure for additional buildings and departments
- Managed service support
- New screens supported by a 5-year warranty
Implementation
L Squared worked with McMaster to replace multiple signage systems with one unified platform. The implementation focused on maintaining departmental autonomy while giving the university a more consistent, scalable, and manageable communication structure.
Each department could manage its own content within the platform, while the administration gained a single invoicing process and the ability to expand signage to additional buildings with little to no added administrative burden.
Emergency messaging integration was also included, helping the university support critical communication needs across campus.
Impact
McMaster gained a unified, scalable, and easier-to-manage campus communication platform.
The impact included:
- Replacement of multiple disconnected signage systems
- Emergency messaging integration
- Department-level content control
- Addition of 20 buildings with no increase in costs
- Simplified invoicing and administration
- Scalable infrastructure for future expansion
- Managed service support and 5-year screen warranty
By consolidating digital signage under one platform, McMaster improved communication consistency while allowing each department to maintain control over its own messaging.
Looking to simplify campus communication? L Squared helps universities replace fragmented signage systems with one secure, scalable platform for everyday messaging and emergency communications. Contact Us
Project Partners
- L Squared
- McMaster University
